Offers
Curbside pickups
Senior consumer insights analyst Lauren Freedman puts curbside pickup to the test on Cyber Monday at 11 major retailers. Results from this real-world test show…..
The Shopper Speaks
Beyond the numbers, there is still much to learn about what transpired over the Cyber 5 and why during these critical shopping days before the…..
Ecommerce
Despite early Black Friday deals, traffic this year jumped more during the Cyber 5 compared with two weeks earlier than it did last year, but…..
Holiday shipping
Nearly half of retailers surveyed are showing the Christmas Eve cutoff date on their homepages. For many the last day to get guaranteed delivery with…..
Online return
For the first time since online data has been captured as part of the survey in 2019, online return rates are consistent with the overall…..
Patagonia’s Cyber Monday
Outdoor apparel retailer Patagonia promoted its secondhand Worn Wear online store on Cyber Monday. In this exclusive interview, the retailer shares Cyber Monday was its…..
Nike Digital
In North America, Nike Digital sales grew 31% year over year. That fueled 23% direct-to-consumer sales growth in the region, the retailer’s chief financial officer…..
Black Friday
Placer.ai data found Black Friday store foot traffic in the U.S. decreased among most categories and retailers compared with 2021 and pre-pandemic 2019. Department stores…..